This video was originally done for MSPtv and was titled " Preparing a Business Continuity Pitch for Various Vertical Markets".  However, it is really a great explaination on "developing the perfect sales pitch". [Scroll down to view the video] Here' what others had to say about the content: "I found the presentation today to be an excellent review of a relevant strategy for today’s business sales. I appreciate the webinar and really enjoyed it. Please keep me on the mailing list for future presentations." - Chad L. "Thank you very much for your presentation.  It was a very interesting...


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In this 2nd part of a 3 part series, I am going to discuss a set of processes for increasing sales by 25%, 50%, and even 100%. At StreetSmartVAR, we have fined tuned and perfected these methods. As of matter of fact, we are so sure of its success that when we perform it for our clients we guarantee our work by providing a 100% money back guarantee. We’ve also packaged this set of processes into a program we call the “Fast Growth Club”. DIRECT RESPONSE STRATEGY In our first article in this series, we discussed the “Ideal Buyer” strategy (please see part 1). Basically, in the Ideal...


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FOR IMMEDIATE RELEASE Thursday, December 08, 2011 IT Solution Providers to Benefit From Strategic Sales Program (Los Angeles, CA) StreetSmartVAR launched its Fast Growth Club program today. The program is designed to help IT solution providers get in the door and engage with qualified, strategic and profitable prospects in their markets. The program is a six-month renewable membership designed for consultative, solution oriented IT service companies, who want to quickly rev up their sales appointments with their e accounts. “In this economy executives have limited time, so salespeople...


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In this series, I am going to discuss a set of processes for increasing sales by 25%, 50%, and even 100%. At StreetSmartVAR, we have fined tuned and perfected these methods.  As of matter of fact, we are so sure of its success that when we perform it for our clients we guarantee our work by providing a 100% money back guarantee. We’ve also packaged this set of processes into a program we call the “Fast Growth Club”. IDEAL BUYER STRATEGY The first part of doubling your sales is a process we call the “Ideal Buyer” strategy. It’s the foundation for making the “doubling of sales”...


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People are always looking for the magic pill to solve their problems and it is especially true for salespeople.  We are constantly looking for the perfect phrase, opener, closer, word, stance, etc., etc., etc., that will help us close the deal and win the sale. So it pains me to say to you that there is no such pill or technique that I can show you that will solve your problems.  Sure there are techniques that will help you. There are methods and best practices that will ensure that you get on the right track with a client.  There are steps that you can take to diagnose a client’s problems...


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Sales persons are considered at the bottom of the list, according to a gallop poll. I know it’s because of scores of sales people going about the sales process in the wrong way. With terms like “snake oil peddler”, “Con artist”, etc, the picture is certainly not a pretty one.  I also know, though, that the sales profession is one of the most rewarding jobs ever. Of course, it’s only as good as you treat it. It can do you good when you approach it right. Here are some immutable laws of sales that you should keep in mind: The first date – you don’t want to mess with it Unlikely...


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Two lucky attendees will win the NEW KINDLE FIRE! Register and attend our event and get your chance Win! Register According to a Forrester survey of IT decision makers, business continuity and disaster recovery is the No. 1 priority for SMBs and the second highest priority for enterprises for 2010-11. But how do you combine the vast opportunity for business continuity with your focus on a vertical market or markets? Which vertical markets do you approach? How do you gain top management’s buy-in and support? And how do you ultimately present business continuity solutions to management...


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When I started in technology industry in the late 80’s early 90’s.  I had a sales manager who used to say, “your clients are listening to radio WIIFM?” I didn’t quite fully understand what this meant until a few years later. However, now the importance of keeping this principle in mind in sales and marketing activities is crucial. Here’s the concept….. your clients don’t care how good you say you are; they only care what’s in it for me (them). In other words, how are you going to help them solve their problems, challenges, issues, etc? For example, does your web site talk...


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The first ten seconds of your first call with someone will determine the rest of your relationship with your client. Those ten seconds determine whether you will ultimately succeed or fail. You may get a subsequent appointment, but if you fail to capitalize on those ten seconds then you are going to face harsh negotiation and the psychological chess games. So use those precious ten seconds to show your prospect (more...)


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No doubt about it we are living in some turbulent times. And unless you are consciously proactive, all the negative news spewed out every other minute can have a negative impact on your psyche. And worse yet it, it can affect your sales results and your sales people. As an owner or sales/marketing executive, you have do everything you can to avoid the following attitudes and their related actions among your sales team (more...)


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